Acer Statistics, Revenue and Users
Acer Inc. was founded by Stan Shih, Carolyn Yeh and George Huang in 1976. It is pioneered in hardware and electronics and is headquartered in Xizhi, New Taipei City, Taiwan. Acer Inc. specialises in personal computers (PCs), laptops, tablets, monitors, and other consumer electronics. Stan Shih is the man behind the vision of Acer who is a Taiwanese entrepreneur and engineer who pioneered Acer’s strategy and branding, to enhance its expansion strategies. Shih sculptured the “fast-food PC” concept in 1990. Carolyn Yeh is the Co-founder and headed early Acer’s operations as a business strategist. Her specialisation in organizational management and finance proved pivotal in Acer’s growth. George Huang is the Co-founder with a specialisation in technological development. He was the head of the company’s R&D efforts. Acer now operates in approximately 160 countries worldwide serving a wide range of consumer and business electronics. Acer works with the vision of “breaking barriers between people and technology” and is committed to environmental sustainability, launching initiatives like Earthion to reduce carbon emissions and promote green practices. Acer is the global leading innovator in the tech industry focusing on the reliability and affordability of technology solutions. It is one of the trusted brands for professionals, gamers, and students alike.
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Number of Acer Electronics Shipment
In 2020, Acer shipments were approximately 15.86 million units, this rise in demand was due to the global shift to remote work and learning amid the COVID-19 pandemic. By 2021 Acer shipped 17.25 million units, with an 8.8% increase which was the result of consumer demand and product expansion strategy. In 2022, a steep decline was observed to 16.0% bringing shipments down to 14.50 million units. This was due to market saturation and a slowdown in consumer demand post-pandemic. By 2023, the downward trend continued to a 12.1% decrease to 12.75 million units. 2024, reported a marginal rise of 5.9% to 13.50 million units, driven by new product launches and strategic market initiatives. Acer Electronics shipment metrics have been summarised below:
Year | PC Shipments (Million Units) | Year-over-Year Growth (%) |
2020 | 15.86 | — |
2021 | 17.25 | +8.8% |
2022 | 14.50 | -16.0% |
2023 | 12.75 | -12.1% |
2024 | 13.50 (Estimated) | +5.9% |
Acer Financial Statistics (2020-2024)
Acer managed to attain a revenue of NT$277.11 billion and a net income of NT$6.03 billion in 2020, it was the result of pandemic-induced remote work demand for personal computers and remote working tools. This growth continued in 2021 while achieving revenue of 15.1% to NT$319.01 billion, with an increase in net income to NT$319.01 billion, having an increase in net income to NT$275.43 billion. This established the company’s dominance in the market. In 2022, a revenue drop was observed to 13.6% to NT$275.43 billion, and net income fell to NT$8.31 billion, this was the result of market saturation and a slowdown in consumer demand post-pandemic. By 2023 decline continued to NT$241.32 billion, and net income at NT$6.75 billion, attributed to increased competition and global economic challenges. A slight recovery was observed during 2024 growing to NT$261.81 billion with net income rising to NT$7.85 billion with a +5.9% increase. Financial statistics have been summarised below:
Fiscal Year | Revenue (NT$ Billion) | Net Income (NT$ Billion) | Year-over-Year Revenue Growth (%) |
2020 | 277.11 | 6.03 | — |
2021 | 319.01 | 10.69 | +15.1% |
2022 | 275.43 | 8.31 | -13.6% |
2023 | 241.32 | 6.75 | -12.4% |
2024 (TTM) | 261.81 | 7.85 | +8.5% |
Acer Market Share
Acer captured a 5.9% share of the global PC market in 2020 thereby listing it among the top 6 pc vendors. In 2021 company’s market share rose to 7.1%. By 2022, post-pandemic demand dropped the market share to 6.5%. This drop continued in 2023 stabilising the market share to 6.6% thus sustaining its position. In 2024, the market share increased to 7.3%, which was the result of initiatives and product offerings. Market Share metrics have been summarised below:
Year | Global PC Market Share (%) |
2020 | 5.9 |
2021 | 7.1 |
2022 | 6.5 |
2023 | 6.6 |
2024 | 7.3 (Q3) |
Acer Product Range Expansion
Product expansion reported various product launches from 2020 to 2024. In 2020 Acer launched Swift 3 and Swift 5, Predator Helios 300 and Chromebook Spin 713. In 2021 Acer launched Aspire Vero, Nitro 5 and Predator X34 GS. Later, in 2022 Acer launched Swift X, ConceptD 300 desktop and Predator Connect X5 5G CPE. OLED displays flourished in 2023, with the launch of the Predator Triton 500 SE and Predator CG48 monitor. Present launches in 2024 saw the emergence of AI technology. This marked the launch of Swift 14 AI, Swift 16 AI, and Nitro Blaze 7. Product range expansion from 2020 to 2024 is summarised below:
Year | Product Line | Key Products Introduced |
2020 | Gaming Laptops Chromebooks | Swift 3, Swift 5Predator Helios 300 Chromebook Spin 713 |
2021 | Laptops Gaming Monitors | Aspire Vero Nitro 5 Predator X34 GS |
2022 | Laptops Desktops Accessories | Swift X ConceptD 300 Predator Connect X5 5G CPE |
2023 | Laptops Gaming Monitors | Swift Go Predator Triton 500 SE Predator CG48 |
2024 | AI PCs Handheld Gaming Eco-friendly | Swift 14 AI, Swift 16 AI Nitro Blaze 7 Aspire Vero 2nd Gen |
Acer Social Media Following (2020-2024)
In the Digital age, having a strong digital footprint matters. Acer, in 2020 reported Facebook followers range from 3.2 million in 2020 to an estimated 4.5 million in 2024. Twitter followers recorded marginal setbacks to be achieved from 0.8 million followers in 2020 to 1.6 million in 2024. YouTube is the most frequently used media platform for all types of users. Acer reported an increase from 0.9 million subscribers in 2020 to a projected 1.7 million in 2024. LinkedIn footprint, reported Acer’s presence expansion from 0.7 million in 2020 to an estimated 1.5 million in 2024.
Platform | 2020 | 2021 | 2022 | 2023 | 2024 (Projected) |
3.2M | 3.5M | 3.8M | 4.1M | 4.5M | |
0.8M | 1.0M | 1.2M | 1.4M | 1.6M | |
1.5M | 1.8M | 2.2M | 2.6M | 3.0M | |
YouTube | 0.9M | 1.1M | 1.3M | 1.5M | 1.7M |
0.7M | 0.9M | 1.1M | 1.3M | 1.5M |