HP Statistics, Goals and Users
Hewlett-Packard (HP) is the most famous global technology industry founded by William (Bill) Hewlett and David (Dave) Packard. It is based in Palo Alto, California and was established in 1939 in the era of Silicon Valley. HP pioneered personal computers, printers, and IT solutions. William (Bill) Hewlett and David (Dave) Packard are the co-founders of HP. Hewlett pioneered innovation and customer-centric product design whereas David (Dave) Packard focused on navigating operational efficiency and strategic business decisions to meet early market challenges.
HP market share
COVID-19 turned out to be a boom to the Laptop, mobile and tablet segment which reported 23.9% market share in 2020. In 2021 and 2022 market share saw a rise to 22% and 24%. In 2023 market share declined to 21.9%. However, the market share in 2024, increased to 22.6%,
| Year | Market Share (%) | Key Highlights |
| 2020 | 23.9% | HP held a 23.9% share of the global PC market, positioning it as one of the top vendors alongside Lenovo and Dell. |
| 2021 | ~22-24% | HP’s market share remained relatively stable, fluctuating between 22% and 24% throughout the year, maintaining its position among the leading PC vendors. |
| 2022 | ~22-24% | HP continued to hold a market share in the range of 22% to 24%, facing competition from other major vendors in the global PC market. |
| 2023 | 21.9% | HP’s market share stood at 21.9%, making it the second-largest PC vendor globally, just behind Lenovo. |
| 2024 | 22.6% | In the second quarter of 2024, HP’s market share increased to 22.6%, maintaining its position as the second-largest PC vendor worldwide. |
Number of HP Electronics Shipment
In 2020, HP distributed 58.4 million PCs and 38.0 million printers. Next year 2021, HP delivered 71.4 million units of PC and 41.5 million units of printer. However, a decline was observed in 2022 with 55.0 million PCs and 34.8 million printers. In 2023, a further drop was observed to 49.5 million units and printer shipments dropped to 32.7 million units. In 2024, a rebound was observed with 52.0 million PCs and 33.5 million printers. Shipment metrics have been summarised below:
| Year | PC Shipments (Million Units) | Printer Shipments (Million Units) | Key Highlights |
| 2020 | 58.4 | 38.0 | High demand for PCs and printers due to remote work and online learning during the pandemic. |
| 2021 | 71.4 | 41.5 | Continued growth as remote work persisted; strong performance in both PC and printer segments. |
| 2022 | 55.0 | 34.8 | The decline in demand post-pandemic as consumers returned to offices and schools. |
| 2023 | 49.5 | 32.7 | Shipments decreased further due to market saturation and economic uncertainties. |
| 2024 | 52.0 (Projected) | 33.5 (Projected) | Recovery driven by AI-enabled PCs, demand for premium laptops, and eco-friendly printer solutions. |
HP Financial Statistics (2020-2024)
In 2020, HP managed to achieve a revenue of US$56.5 billion and a net income of US$2.8 billion, with a workforce of 53,000 employees. Next year, in 2021 HP reported a revenue of US$63.2 billion and net income rising sharply to US$6.5 billion with a decline in workforce of 51,000. However, in 2022 revenue declined by US$62.0 billion and net income decreased to US$3.1 billion with an increase in workforce to 58,000 employees. In 2023, a further decline in revenue was observed to US$53.4 billion, while net income slightly increased to US$3.2 billion and a steady workforce of 58,000. The company rebounded with US$53.6 billion, a marginal increase from the previous year, and a net income of US$2.8 billion. The workforce observed steady stability at 58,000 employees. HP financial statistics have been summarised below:
| Fiscal Year Ending | Revenue (US$ Billion) | Net Income (US$ Billion) | Employees |
| 2020 | 56.5 | 2.8 | 53,000 |
| 2021 | 63.2 | 6.5 | 51,000 |
| 2022 | 62.0 | 3.1 | 58,000 |
| 2023 | 53.4 | 3.2 | 58,000 |
| 2024 | 53.6 | 2.8 | 58,000 |
HP Product Range Expansion (2020-2024)
In 2020, remort work became the need of the hour thereby demanding work solutions at the fingertip. This led to the launch of the HP Spectre x360 13, Neverstop Laser Printer. 2021 saw HP’s expansion in the gaming sector with the launch of the Omen series and educational products like the HP Pavilion Aero 13. In 2022, the launch of Smart Tank Printers and HyperX Gaming Headset. In 2023, HP launched the HP Spectre x360 and Jet Fusion 3D 5400. In 2024 HP launched Spectre Foldable, EcoSmart Printers and HP Presence Conferencing Suite.
| Year | Product Line | Key Products Introduced |
| 2020 | Laptops Printers Desktops | HP Spectre x360 13, HP Elite Dragonfly HP Neverstop Laser HP Envy 32 All-in-One |
| 2021 | Laptops Gaming Monitors | HP Pavilion Aero 13 HP Omen 15, HP Omen 30L HP U28 4K HDR Monitor |
| 2022 | Eco-Friendly Printers Chromebooks Gaming Accessories | HP Smart Tank Printers HP Chromebook x360 HP HyperX Gaming Headset |
| 2023 | AI-Powered Laptops Desktops 3D Printing Solutions | HP Spectre x360 AI, HP Envy AI HP Z2 Tower Workstation HP Jet Fusion 3D 5400 |
| 2024 | Foldable Devices Sustainable Products Smart Office Solutions | HP Spectre Foldable HP EcoSmart Printers HP Presence Conferencing Suite |
HP Social Media Following (2020-2024)
HP’s Facebook followers reported a steady increase from 5.2 million in 2020 to a projected 6.5 million in 2024. Twitter reported followers increased from 1.3 million in 2020 to an estimated 2.4 million in 2024. Instagram followers grew from 2.1 million in 2020 to a projected 4.0 million in 2024. LinkedIn expanded from 2.5 million in 2020 to an estimated 4.2 million in 2024. YouTube subscribers increased from 1.6 million in 2020 to a projected 2.8 million in 2024. Social Media metrics have been summarised as follows:
| Platform | 2020 | 2021 | 2022 | 2023 | 2024 (Projected) |
| 5.2M | 5.5M | 5.8M | 6.1M | 6.5M | |
| 1.3M | 1.5M | 1.8M | 2.1M | 2.4M | |
| 2.1M | 2.5M | 3.0M | 3.5M | 4.0M | |
| 2.5M | 2.8M | 3.2M | 3.7M | 4.2M | |
| YouTube | 1.6M | 1.9M | 2.2M | 2.5M | 2.8M |
Demographics of HP Customers (2020-2024)
HP in North America focuses on small businesses, professionals, and gamers while targeting enterprise solutions like workstations and smart printers. The growing need for AI-integrated devices marks its significance in segment expansion. In Europe Gamers, students, and professionals are the highest stakeholders. Hybrid work and learning environments demand multi-functional devices. In Asia-Pacific largest customer segment focused on affordability which saw growth factors such as Chromebooks, smart printers, and budget laptops cater to students, young professionals, and small businesses.
| Year | Region | Customer | Segments | Age GroupKey Highlights |
| 2020 | North America Europe Asia-Pacific | Small Businesses (40%), Professionals (35%), Students (25%) Gamers (30%), Students (40%), Enterprises (30%) Consumers (50%), SMBs (30%), Gamers (20%) . | 18-45 16-50 16-45 . | High demand for laptops and printers driven by remote work and online learning during the pandemic Gaming devices and student-focused Chromebooks gained traction in response to lockdowns. Affordable laptops like the Pavilion series dominated sales in India and Southeast Asia |
| 2021. | North America Europe Asia-Pacific | Professionals (40%), Gamers (30%), Small Businesses (30%) Students (35%), Professionals (40%), Gamers (25%) Consumers (55%), SMBs (25%), Students (20%) | 20-50 18-45 18-40 | Increased adoption of gaming laptops like HP Omen and eco-friendly printers for businesses Rise in demand for multi-functional laptops catering to hybrid work and learning environments. Expansion into educational and affordable devices like Chromebooks and smart printers. |
| 2022 | North America Europe Asia-Pacific | Small Businesses (35%), Gamers (40%), Professionals (25%) Gamers (40%), Enterprises (30%), Students (30%) Consumers (60%), SMBs (25%), Students (15%) | 20-45 18-50 18-40 | Shift towards high-performance and eco-friendly products as pandemic-related demand declined. HP expanded its gaming and workstation product lines to meet evolving needs. HP sustained dominance in the mid-range laptop segment, catering to young professionals and students. |
| 2023 | North America Europe Asia-Pacific | Gamers (35%), Small Businesses (30%), Professionals (35%) Students (30%), Professionals (40%), Gamers (30%). Consumers (55%), Gamers (30%), SMBs (15%) | 20-50 18-50 18-40 | Gaming products and enterprise-focused laptops like the EliteBook series gained momentum. HP focused on eco-friendly and AI-powered devices to appeal to environmentally conscious customers. Increased focus on AI-integrated laptops and budget-friendly products for developing markets. |
| 2024 | North America Europe Asia-Pacific | Professionals (40%), Gamers (35%), Small Businesses (25%) Gamers (35%), Students (30%), Enterprises (35%) Consumers (60%), Gamers (25%), Students (15%) | 20-55 18-55 18-45 | AI-powered laptops and smart office solutions are expected to dominate the market. Gaming laptops and hybrid work devices are projected to sustain growth in the region. Affordable AI laptops and eco-friendly printers are anticipated to drive sales growth. |
