OnePlus Statistics, Revenue and Users
One of the renowned global technology companies, OnePlus, is famous for offering premium smartphones at competitive prices. OnePlus was founded by Pete Lau and Carl Pei in 2013 under the aegis of BBK Electronics, along with brands like Oppo, Vivo, and Realme. Pete Lau is the co-founder and CEO of OnePlus, and he earlier served as Vice President of Oppo, where he was involved in product design and innovation. Carl Pei is the Co-founder who left OnePlus in 2020. He played a key role in the marketing of OnePlus while ensuring a loyal customer base was established. He later founded Nothing a consumer tech company. This company’s main motto is to give flagship devices at competitive prices. It operates at the philosophy of “never settle”. Today, OnePlus is known for blending innovation, premium quality, and affordability thereby attracting tech enthusiasts worldwide.
Revenue from Operations of OnePlus
OnePlus managed to attain an estimated revenue of $1.9 billion in FY 2020. In FY 2021 the company reported a significant increase of $2.8 billion, marking a 47% growth. In the following year FY 2022, the company registered a growth of $3.5 billion (+25%). In FY 2024 company sustained a reported revenue of $5.0 billion, reflecting a 19% year-over-year growth. Key metrics have been summarised below from 2020 to 2024:
| Year | Estimated Revenue (USD Billion) | Year-over-Year Growth |
| 2020 | 1.9 | — |
| 2021 | 2.8 | +47% |
| 2022 | 3.5 | +25% |
| 2023 | 4.2 | +20% |
| 2024 | 5.0 | +19% |
Number of OnePlus Users
OnePlus, in FY 2020, estimated user growth of 50 million users globally. In FY 2021, the user base expanded to 70 million resulting in a 40% increase. In the following year 2022, the user base increased to 90 million (+28.6%). In 2023, the growing trend continued to 110 million, a 22.2% increase. By 2024, the user base estimate on a global level was 130 million, reflecting an 18.2% growth. User engagement from 2020 to 2024 is summarised below:
| Year | Estimated Users (Millions) | Year-over-Year Growth |
| 2020 | 50 | — |
| 2021 | 70 | +40% |
| 2022 | 90 | +28.6% |
| 2023 | 110 | +22.2% |
| 2024 | 130 | +18.2% |
OnePlus financial statistics
OnePlus, in 2020, managed to attain an estimated revenue of $1.9 billion. Subsequently, in 2021, a significant growth of $2.8 billion (47% growth) was credited to competitive product launches in different segments. By 2022, the growth trend continued while achieving revenue of $3.5 billion (+25%). The upward trend in 2023, reported $4.2 billion in revenue, a 20% increase from the previous year. In 2024 OnePlus reported $5.0 billion, reflecting a 19% year-over-year growth, based on consumer demand it established a strong marketplace. Key financial statistics are summarised below from 2020 to 2024:
| Year | Estimated Revenue (USD Billion) | Year-over-Year Growth |
| 2020 | 1.9 | — |
| 2021 | 2.8 | +47% |
| 2022 | 3.5 | +25% |
| 2023 | 4.2 | +20% |
| 2024 | 5.0 | +19% |
OnePlus Stores
OnePlus, in 2020 held over 30 exclusive experience stores in India. In 2024 company reported a substantial expansion of 200 exclusive stores. This marked OnePlus dominance in tier 2 and tier 3 cities. The company thus managed to penetrate the market thereby offering a flagship experience to customers. Key store statistics have been summarised below:
| Year | Exclusive OnePlus Experience Stores |
| 2020 | 30+ |
| 2021 | 45+ |
| 2022 | 100+ |
| 2023 | 150+ |
| 2024 | 200+ |
OnePlus Market Share
OnePlus, in 2020 owned an estimated global market share of 2.0%. In 2021, OnePlus reported an increase of 2.5%, thus resulting in a market expansion strategy. In 2022, the growth trend continue while holding a market share of 2.8%. By, 2023, there was a slight decline to 2.5%. And further drop in 2024, reported was 2.3%. These financial statistics suggest that there is steep competition in the market thereby suggesting market saturation. Key Market share metrics has been discussed below:
| Year | Global Market Share (%) |
| 2020 | 2.0 |
| 2021 | 2.5 |
| 2022 | 2.8 |
| 2023 | 2.5 |
| 2024 | 2.3 |
